Marketing Services

The CMSI team of experience marketing professionals can look at your current retail program and provide insights and suggestions to increase margins and lower costs.  Retail is a penny and nickel business and our experts can help make sure that you are getting every cent to your bottom line.  This program can be paid for either on a project fee basis or a revenue sharing program so that you only pay if we bring money to your table.

New From Our Blog

  • Training Day - Every Day
    Written by
    As we’ve expanded our operations over the last few months (we are currently operating sites in 9 states), I’ve been reminded how consistent training is so important to a successful operation and an engaged team.  It’s a topic that I keep coming back to on a regular basis – as you can see from my previous postings – and I believe that it is the cornerstone of what we are doing.   A fully implemented…
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  • How Not to Catch a Thief
    Written by
    Everyone knows that theft is a major issue in the convenience store industry.   The general public hears about robberies in the media all of the time.  Convenience stores are caricatured as easy places to rob.  Many of our stores are open 24 hours a day giving people with bad intent places to go late at night like moths to a light bulb.   To an extent, this perception creates a self-fulfilling prophecy:  c-stores are robbed…
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  • Digital Needs in an Analog World
    Written by
    There is not a more analog job than driving a long haul truck.  In this profession, everything is rooted in the real world.  The trucks, trailers, and cargo exist.  They are tangible.  And they go from one place to another in real time through real space in the real world.   This week I am attending the DAS Travel Center Show as an invited guest.  Visiting the expo and talking to the attendees reinforces how…
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